In line with FFH's vision to make a difference in China, Fullerton Credit Services (FCS) was established to bring our expertise in small-business-financing to serve China's self-employed mass market (SEMM).
In September 2008, the Chengdu government granted an operating license for FCS to set up a franchise to provide financial services to self-employed mass market customers (SEMM) who constitute the backbone of China's economy. The company officially launched its business in January 2009. This is our first critical step in fostering the growth of China's small business-finance industry. FCS' headquarters is located in Chengdu city, the capital of Sichuan province in the West of China.
The China SEMM market, despite being one of the world's largest and highest growth potential markets, is still immensely underserved. Understanding customers' financing needs and business environment, FCS has developed a customer-centric community approach to deliver 4 key unique value propositions to our customers:
- Trust
We emphasize on trust-based relationships by treating our customer with
respect and transparency
- Accessibility
We focus on serving micro and small businesses with door-step services
at customers' convenience
- Localization
We establish our branch presence in the heart of the community and are
committed to the nurturing of the local community's development
- Speed and simplicity
We offer best-in-class turnaround time and a simple application process
FCS' vision to support the China SEMM is not limited to our customers, but also extended to the community at large.
The May 12 earthquake in Sichuan devastated several areas in the province. FCS promptly dispatched an earthquake relief team to support the government's relief program. In addition, Temasek and FFH, donating more than SGD 1mn in relief goods and reconstruction funds, are one of the main sponsors in the reconstruction project of Bailu School in Pengzhou district, which was severely hit by the May 12 earthquake.
Besides the immediate relief support, FCS foresees the importance of a long-term sustainable development program for children. "A Blaze from a Spark" program was launched by FCS in January 2009 at Bailu School to put in place a systematic and continuous development program to enhance the learning of Bailu School's children. The program, consisting of 4 modules including 1) Little library, 2) Little Blackboard, 3) Little Playground, and 4) Little Financier, is aimed at developing children's physical character, cultural character, technical skills, and professional skills.
FCS is committed to create a positive working environment for our employees with our BASIC principles
- Build trust
• All important relationships are meant to be long-termed – be it our Customers,
Employees or Community – hence building trust relationships is of utmost
importance
- Act local
• Understanding, appreciating & recognizing the local culture, needs and
requirements is key to highly effective services
• We are an international establishment committed to attract, develop & nurture
local talents
- Serve passionately
• Love What We Do, Do What We Love!
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We have a proactive mindset and are committed to the things we do
• We uphold a disciplined work culture, yet we are CREATIVE!
- Infuse professionalism
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We always strive to achieve the highest service standards
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We demonstrate strong ethical values in the way we conduct our business
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We put the interest of our Customers & Community first
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We Act with Integrity
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Care for people
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Every individual is unique and has the need to learn, grow & be respected
• We work for the common good of all and strive for win-win with all our stakeholders